Specification & build sheet

Build your growth engine.

Every build starts with the base engine — the part that gets you found at all. Everything below it is a module you bolt on to extend what the base engine can do. Configure your build below; the total updates live as you add each module.

21 GOOGLE REVIEWS · VERIFIED CANCEL ANYTIME NO SETUP FEE
01
Contact
02
Config
03
Sign-off

How the pricing works

FOUR ENGINES · PAY FOR WHAT’S RUNNING

One base engine, three optional modules on top of it. Everyone starts with the AI Visibility Engine — that’s the one that actually gets you found, by Google and increasingly by the AI tools people ask instead of searching. Every other module sits on top of that. Want your existing site properly maintained and kept fast? That’s the WordPress Performance Engine. Want a real system for collecting reviews and handling the bad ones properly, not just hoping they don’t happen? That’s the Reviews Engine. Want the founder recognised as an actual, quotable person online, which is increasingly how AI tools decide who to trust? That’s the LinkedIn Engine. Nothing bundled, no tiers to compare against each other — you pick what’s actually running for you and pay for that, nothing else.

Base engine fitted standard

AI Visibility Engine

Gets your business found, trusted and recommended
KES 35,000+VAT · 40,600 incl.
Optional module · protects the base engine

WordPress Performance Engine

Keeps the site the base engine points to actually running
KES 10,000+VAT · 11,600 incl.
Optional module · converts what the base engine finds

Reviews Engine

Turns traffic into trust
KES 10,000+VAT · 11,600 incl.
Optional module · names the person behind the business

LinkedIn Engine

The fastest fix for AI tools under-naming your business
KES 10,000+VAT · 11,600 incl.

Already on WordPress, or moving from somewhere else? The WordPress Performance Engine covers a proper platform-to-WordPress conversion too — a one-off KES 100,000+VAT, or free if you prepay 12 months of the Engine upfront. Billing itself is simple: pre-paid monthly, in advance, cancel anytime — cancelling just stops the next renewal, it doesn’t cut off what you’ve already paid for — and no refunds once a period’s billed. Nothing is charged until you’ve reviewed and confirmed the build below.

Contact details

SPEC 01 / 03

Who’s the build for? We’ll use this to send your build confirmation and, if you’d like it, a short call to talk through the spec before anything is charged.

Please enter your company name.
Please enter your full name.
Please enter a valid mobile number.
Please enter a valid email address.

Engine configuration

SPEC 02 / 03

The base engine is fitted standard on every build — it can’t be removed. From there, add the modules that match what your business needs to run on.

Base engine fitted standard

AI Visibility Engine

Gets your business found, trusted and recommended — the part every other module runs on
KES 35,000+VAT · 40,600 incl.

Found in Google and in the AI tools people now ask instead of searching. Includes 6–8 blog posts and 2 backlinks a month, technical fixes, schema, and your Google Business Profile kept accurate. Monthly reporting from month one.

Optional module · protects the base engine

WordPress Performance Engine

Keeps the site the base engine points to actually running
Not selected

Hosting, updates, backups, uptime and security handled, plus your site checked against the AI crawlers that now read it. Includes 4 content-update hours a month (extra hours billed at KES 1,500+VAT/hour).

What’s inside — full breakdown

01Maintenance+
  • Core, theme and plugin updates kept current, tested before they go live
  • Weekly backups, with a clean recovery point on standby
  • 4 content-update / general maintenance hours a month included — perishable, use it or lose it (extra hours KES 1,500+VAT/hour)
  • Monthly report so you can see exactly what was done
02Performance+
  • Speed and caching tuned for the site, not a generic default
  • Image and asset optimisation on an ongoing basis
  • Core Web Vitals watched on an ongoing basis, not measured once and left
  • Kept fast as the site and its content grow
03HostingFree+
Hosting itself costs you nothing here — don’t compare this Engine to a cheap hosting plan. Compare it to what you’d pay for maintenance elsewhere: you’re paying for the ongoing performance and maintenance work, not for server space.
  • Hosting itself is included free — no separate hosting bill, ever
  • Uptime monitored, with fixes handled by us when something drops
  • Firewall, malware scanning and ongoing security hardening
  • Site checked against the AI crawlers that now read it, not just search engines

Choose how this gets done

Are you currently on WordPress?

Not sure if you need this? Test your site’s Google PageSpeed Insights mobile score, then enter it below.

Optional module · converts what the base engine finds

Reviews Engine

Turns traffic into trust
Not selected

Automated, genuine review collection with consent built in, plus follow-up and a proper response process when a review isn’t positive.

Choose how this gets done

Optional module · names the person behind the business

LinkedIn Engine

The fastest fix for AI tools under-naming your business
Not selected

Gets a named, verifiable founder profile in front of the AI tools that now under-name your business — done for you.

Choose how this gets done

Confirm & sign off

SPEC 03 / 03

Final check before the build is submitted.

Pre-paid monthly in advance. Cancel anytime, effective at your next renewal — no mid-period cut-off. No refunds. All prices exclude 16% VAT, added at invoicing.

This form routes through our website (Fluent Forms) once live — a copy goes to you and to us the moment you submit.

NO SPAM, EVER REPLY WITHIN 1 BUSINESS DAY NOTHING CHARGED UNTIL CONFIRMED

Build confirmed

Order received — thank you.

We’ll confirm by email within 1 business day with payment details (bank transfer or M-Pesa).

Pricing questions, answered

SEO · AI SEO · GEO & AEO
How much does SEO cost in Kenya?

It varies a lot from agency to agency, depending on scope and what’s actually included — there’s no single market rate to quote. At SEO Smart, our own core SEO engine is flat and public: the AI Visibility Engine is KES 35,000/month + VAT (40,600 incl.), with no setup fee and no tiers to compare. Build your own quote below and see the exact monthly total before you commit to anything.

How much does AI SEO cost?

“AI SEO” isn’t priced separately from SEO here — the AI Visibility Engine above covers both the ranking work Google still does and the work that gets a business cited by AI tools like ChatGPT, Gemini and Perplexity. One flat monthly price, KES 35,000+VAT, not an add-on charge on top of “normal” SEO.

What are GEO and AEO, and are they included in the price?

GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) are what get a business mentioned and recommended inside an AI tool’s own answer, not just ranked on a Google results page. Both are built into the AI Visibility Engine as standard — there’s no separate GEO or AEO line item to buy.

Is this a one-off fee or an ongoing subscription?

It’s a flat monthly retainer, paid in advance, with no long-term contract. Cancel any time — cancelling just stops the next renewal, it doesn’t cut off the month you’ve already paid for. Nothing is charged until you’ve reviewed and confirmed your build below.

Do I have to buy the WordPress, Reviews or LinkedIn Engines too?

No. The AI Visibility Engine is the only fixed part — everyone starts there. The WordPress Performance, Reviews and LinkedIn Engines are optional modules at KES 10,000/month + VAT each, and you only pay for the ones you switch on.

Are there any setup fees or hidden costs?

No setup fee, and every price shown here excludes 16% VAT, which is added at invoicing and shown clearly at every step. The one exception anywhere in the build is the one-off platform-to-WordPress conversion fee (KES 100,000+VAT once, or free if you prepay 12 months of the WordPress Performance Engine) — it only applies if you’re moving an existing site onto WordPress, and it’s shown upfront in that step, never hidden.

Monthly total
KES 35,000
ex VAT
KES 40,600
incl. VAT